Internet Marketing = Business Optimization
The goal of any Internet marketing process is to maximize profits and long-term success for client. If you have presence over Internet, then you must benefit from it and Affordable Website Makers is a full-service Internet marketing company that offers a wide range of Internet marketing services, including Search Engine Optimization, Social Media Optimization and pay-per-click advertising, and much more.
Search Engine Optimization SEO
When you search for a product or service in any search engine like Google, Bing or Yahoo, do rarely go beyond first page. In fact you click to a website appearing at the top of search results. Search engine optimization or SEO is a process where we identify potential 'keywords and/or 'Keyphrases' for your website and then ensure that if someone serches on these keywords or keyphrases, then your website appears at the top search results. This way you get more visitors to your website and many of them become your customers. The idea is that if you have a website then you must have visitors!
In other words, search engine optimization is the process of getting a website ranked on search engines for pre-identified keywords. Every website need a different SEO strategy and the SEO process itself is a long term process.
How Do You Do It: We will review your website and if we feel that it is not good enough to provide positive experience to the visitors or lacks content, then we may suggest website redesign. There after, we will make a customized strategy to help your website establish a strong online presence within your industry. We will undertake following SEO activities:
- Basic SEO
- On-Site Optimization
- Off-site Optimization
Social Media Optimization
You accept it or not 'Social Media' has become a powerful tool for not only to stay in touch with our friends or family but it can influence society socially, politically and also commercially! Over 70 percent of Internet users are more likely to buy products from a brand they are following on a social networking site like Facebook or Twitter. Also, more than 15 percent of customers use social media sites to search for local businesses.
Social media enhances brand awareness and engage customers. At Affordable Website Makers, we can help you develop the best social media optimization strategy for your business and engage new clients through social media. The benefits of social media can be tremendous. It is an excellent way to connect with your prospects and turn them into real buyers. Did you know that Facebook has over one billion users and around 80 percent of people connect with brands through Facebook. Similarly, more than 11 million people visit YouTube each month.
A strong social media strategy can enormously improve your search engine rankings and increase visitors to your site. Social media optimization helps you to communicate with multiple social networks like Twitter, Facebook, Google+ and LinkedIn. This will establish your business as an authority in your industry and gain your customers' trust.
Pay per click (PPC) is an Internet advertising model used to direct traffic to websites, in which advertisers pay the publisher when the advertisement is clicked. One can also explain PPC as "the amount spent to get an advertisement clicked". Pay-Per-Click advertising is the best way to bring instant and qualified website traffic within hours of launching campaign on popular search engines.
We will, in collaboration with you, identify keywords and keyphrases on which the campaign has to be created and then manage your campaign, track the performance, and achieve traffic goals.
Affordable Website Makers will not only manage your online advertising budget wisely but also attempt to turn visitors into customers!